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ford fusion named 2010 motor trend car of the year
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· The 2010 Ford Fusion is MOTOR TREND magazine's pick for its prestigious Car of the Year®
award · The Fusion bested a field of 23 contenders -
including the Toyota Camry, Honda Accord, BMW 7 Series and Mercedes-Benz E-Class
- to win the prominent award · Fusion is now among America's top 10-selling
vehicles and the No. 1-selling domestic car · Ford Fusion is America's most fuel-efficient midsize
sedan for both hybrid and conventional gasoline models. The Fusion Hybrid with
an EPA estimated 41 mpg rating in the city and 36 mpg on the highway tops the
Toyota Camry hybrid by 8 mpg in the city and 2 mpg on the highway, while the
four-cylinder Fusion with best-in-class highway fuel economy at 34 mpg tops the
Toyota Camry four-cylinder by 2 mpg |
DEARBORN, Mich., Nov. 17, 2009 -
The Ford Fusion - America's most fuel-efficient midsize sedan - today was named
MOTOR TREND's 2010 Car of the Year®. The award comes hot on the
heels of Fusion setting record-breaking sales for 2009.
"Ford has
proven its resilience in these tough times by delivering to market a car with
broad appeal to a broad range of consumers," said Angus MacKenzie, MOTOR TREND
editor-in-chief. "The Fusion range has matured into a competitive roster of
midsize sedans, able to compete with sales juggernauts such as the Toyota Camry
and Honda Accord. It is no surprise the Fusion now ranks in the top 10 best-selling
cars in America."
The
prestigious award from MOTOR TREND comes at a time when Fusion sales are
already at an all-time high, further positioning the vehicle as a formidable
contender in the competitive midsize sedan market.
"The
MOTOR TREND Car of the Year award is another testament of our commitment to
delivering a world-class car lineup," said Derrick Kuzak, group vice president,
Ford Global Product Development, who accepted the golden calipers on behalf of
the Ford team. "Whether it is the best-in-class fuel economy or quality
unsurpassed by Toyota or Honda, the Fusion and Fusion Hybrid are clear evidence
that Ford is serious about our car lineup."
To
win the coveted Car of the Year award, Fusion outperformed the competition -
including the BMW 7 Series and Mercedes-Benz E-Class sedan - in six new
categories: design achievement, engineering excellence, intended function,
efficiency, safety and value.
"The
Fusion brought a vast assortment of choice that has the potential to appeal to
every type of driver, from the eco-conscious to the sport-minded," said
MacKenzie. "The Fusion's combination of comfort, fuel efficiency, assortment
and technology made it a clear winner among our panel of judges."
The
2010 Fusion and Fusion Hybrid are the most fuel-efficient sedans in America. The
new models offer more power; class-exclusive technologies, such as Blind Spot
Information System (BLIS®) and Ford SYNC®; and more total
passenger and luggage capacity than the Toyota Camry.
The
Fusion lineup expanded in the 2010 model year to include all-new Hybrid and Sport
models and a new selection of gas-powered engines - all paired with six-speed
transmissions - that deliver even more horsepower and better fuel economy.
Fusion: A hit from the start
The
Ford Fusion has been generating excitement among journalists and consumers
alike since the nameplate first launched in the fall of 2005. In fact, the introductory
model - which marked Ford's re-entry into the midsize sedan market - was a
finalist for MOTOR TREND's 2006 Car of the Year award.
Since
then, Fusion's popularity has continued to soar - and so have sales. Fusion set
a sales record in April - the first full month of sales for the redesigned 2010
model and the new Fusion Hybrid - and overall sales are already at an all-time
high for 2009.
With its quality unsurpassed by Toyota or Honda, best-in-class
fuel economy, class-exclusive technologies and significant residual value
improvement, the 2010 Ford Fusion is clearly delivering the key attributes that
midsize sedan buyers want.
"Even
at a time when industry-wide sales are down 26 percent, Fusion sales continue
to grow," said Ford Sales Analyst George Pipas.
The
new Fusion Hybrid model has played an important role in Fusion's success. The
vehicle delivers an EPA estimated 41 mpg rating in the city and 36 mpg on the
highway, topping the Toyota Camry hybrid by 8 mpg in the city and 2 mpg on the
highway. It also offers innovative new technology - SmartGauge? with
EcoGuide - that coaches hybrid drivers to maximize fuel efficiency.
According
to Fusion Marketing Manager Jonathan Richards, car buyers are so passionate
about Fusion that they are choosing to buy the high series models - Hybrid, SEL
and Sport.
"Data
show that high series models account for 50 percent of sales," he said.
"Customers are also embracing technology offerings like voice-activated navigation,
SYNC and Sony® Audio."
Richards
says the introduction of a Sport model is also drawing praise from Fusion
customers, as is the new six-speed gearbox with SelectShift?
transmission.
# # #
Ford Motor Company, a global automotive industry
leader based in Dearborn, Mich., manufactures or distributes automobiles across
six continents. With about 200,000 employees and about 90 plants worldwide, the
company's automotive brands include Ford, Lincoln, Mercury and Volvo. The
company provides financial services through Ford Motor Credit Company. For more
information regarding Ford's products, please visit www.ford.com.

The Ford and Lincoln Mercury Drive One 4 UR School program
gives participants the opportunity to raise money for their high school by
test-driving the all new Ford lineup at Stuart Powell Ford on October 3.
Despite difficult economic times, Ford Motor Company
continues to show its commitment to the community by sponsoring popular events,
such as the Drive One 4 UR School program, with the cooperation of local
dealers like Stuart Powell Ford here in Danville. The Drive One 4 UR School
event on October 3 will raise money for Boyle County High School's Band and the
Career and Technical Education Programs. For each participant that test-drives
a vehicle, Ford Motor Company and Stuart Powell Ford will donate $20. Test-drivers
can raise as much as $6,000, which will be used for everything from purchasing
new uniforms and team t-shirts to expenses to cover competitions and new
equipment.
The Ford and Lincoln Mercury Drive One 4 UR School program not
only provides an opportunity to generate much-needed funding for high school
activities, it also presents a great chance to check out Ford and Lincoln
Mercury's exciting new cars and technologies.
"We love having the ability to host a Drive One 4 UR School event for Boyle County High School," said Patti Powell, General Manager at Stuart Powell Ford. "Drive One 4 UR School gives the community the opportunity to raise money for its youth as well as the opportunity to check out our newest Ford, Lincoln and Mercury vehicles, which provide the latest in smart technology as well as class leading fuel-efficiency."
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KENNY STRATTON JOINS STUART POWELL

Stuart Powell Ford, Lincoln,
Mercury and Mazda, is pleased to announce the addition of Kenny Stratton as a
Sales Consultant to their Sales Staff in
Kenny is well known in
Kenny and his wife Nancy
Phillips, live in Harrodsburg and have a one son, McKinley, who is a Senior at
"If I can't find a way to do something, I make a way," said Powell, whose first job as a 15-year-old was pumping aviation fuel and cleaning plane windshields. By age 16, he qualified to handle a Piper J-3 Cub, a classic one-engine yellow plane of the era. His first solo flight took off from a tiny airstrip. "Just an open field, really!" for which he has worked actively for four decades to expand into a two-runway airport that handles corporate jets and is now named Stuart Powell Field. "Aside from selling and servicing vehicles, my passion in life is trying to develop the airport," he said.